Like so many other things in this world, our success can truly be defined only by our perception. If a valued client of ours tells us that we have failed — we have one of two choices for a response. First, we can side with them and agree that failure has been the result. Or, we could fight to force upon a new perception — one where a favorable outcome is shared by all. We’re marketing folks though, so we…
I’m sitting right now in the corner cafe of a Barnes and Noble store in Warwick Rhode Island. I’m heading off to meet up with my brother in law for a tux fitting for his wedding, but I’m passing some time now to get caught up with things on the laptop. As I sit here though, drinking my green tea and eating my Asiago Cheese Pretzel, I’m struck by the diversity of people approaching the counter. Trying to match the…
Having caught Dan Crow’s initial mention last week of the unavailable_after META tag, I was pleased to see Barry do some due diligence and hook us up with some more quality information. As is often the case, you’ll never get a copy of a Google engineers presentation… Barry managed to get some examples of how to put this tag to use in his post over on SearchEngineLand called More Info On Google’s Unavailable After Meta Tag & New X-Robots-Tag In…
I first came across David Wilkinson when he did a guest post over on ShoeMoney’s blog. Since then, I’ve added his RSS feed to my Google Reader, and I’m anxiously awaiting his site’s launch. I’ve always believed that a lot can be learned with regards to search, and at 13 years of age — this kid is going to bust out. Give his blog a read and stay tuned to his site. You’ll learn something from what you consider to…
Benjamin Franklin scored with what has become one of the greate3st quotes of all time… The definition of insanity is doing the same thing over and over and expecting different results. While the quote has been recycled and reused by every known motivational speaker and self help author on the planet — it has somehow fallen on the deaf ears of search engine marketers for years. Own up to it — you’re spending time doing things that you know are…
I came across a video post from Michael Gray a few weeks ago, and it has finally elicited enough emotion for me to post a response. In short, I was initially put off by Gray’s post. Then, I realized that there was some solid truths for us all to look at. Admittedly, I have not been blogging much. I’ve been at it only for a few months… and worse still, I haven’t posted a lot of top quality stuff since…