Like so many other things in this world, our success can truly be defined only by our perception. If a valued client of ours tells us that we have failed — we have one of two choices for a response. First, we can side with them and agree that failure has been the result. Or, we could fight to force upon a new perception — one where a favorable outcome is shared by all. We’re marketing folks though, so we…
I first came across David Wilkinson when he did a guest post over on ShoeMoney’s blog. Since then, I’ve added his RSS feed to my Google Reader, and I’m anxiously awaiting his site’s launch. I’ve always believed that a lot can be learned with regards to search, and at 13 years of age — this kid is going to bust out. Give his blog a read and stay tuned to his site. You’ll learn something from what you consider to…
I came across a video post from Michael Gray a few weeks ago, and it has finally elicited enough emotion for me to post a response. In short, I was initially put off by Gray’s post. Then, I realized that there was some solid truths for us all to look at. Admittedly, I have not been blogging much. I’ve been at it only for a few months… and worse still, I haven’t posted a lot of top quality stuff since…
On Tuesday night, I was given the opportunity to attend SEMNE’s event “Getting into Google” at the Providence Marriot. The speaker for the night was Dan Grow of Google, and by the end of the night — I had learned a few things. My Introduction to SEMNE First, I’d like to tip my hat to Jill Whalen and Pauline Kerbici , co-founders of SEMNE. They put on a great event, and I just hope that everyone in attendence was able…
Google gets a lot of things done, and done right. Still, it’s no secret that I’m anti-Google in more discussions these days. Last week we had a department meeting at the office, and it was asked that we share our commonly used resources. Everything from bookmarks, tricks of the trade, RSS feeds, etc.
For too long now, I’ve been searching Google with careful attention to detail. Despite all the care in the world though, combined with the aggressive advancements of GUS or “Google Universal Search — I’ve seen personalized search patterns developing and altering my SERPs. I really hate that. Maybe it’s my background from being in SEO so long — but it’s tough for me to relate to clients’ needs when they’re seeing entirely different results than I am. Perhaps more importantly,…